A potential client strolls into your store and strides up to the socks section. She looks at all the new designs and scours them for her favorite. She is looking for a pair that has a few tiny random graphics and color overlays accompanied by your brand logo. She is deciding whether she wants to go with a zany design or something more sleek and professional.
Logo socks are a great way to promote your business, event or team. They are also an inexpensive giveaway item that helps to build brand recognition and loyalty. Using this type of promotional merchandise will improve your company’s marketing and sales, as well as give back to the community in a unique way that other companies cannot.
Unlike printed socks, logo socks have images that are woven into the sock. This gives them more durability and allows for a more consistent color that will not fade. The best part is that custom woven logo socks can be made in a wide range of colors, so you will be able to find the perfect one for your organization.
The most important thing to remember when making logo socks is that the logo should be a simple, yet effective. Too complicated a design may not be easily discernible or will not stand out. However, this is easily fixable by extracting a single important symbol that still conveys the symbolic meaning of the logo. This will help to create a more usable mockup design that is ready for production.